GUIDED GOOGLE + FACEBOOK ADS BUILDER
Build your profitable
paid ads engines
For your saas
Launch profitable Google and Facebook Ads for your B2B SaaS in a weekend — without hiring a paid ads agency.
Build tight, conversion tracked accounts the right way, then follow weekly tasks that improve results step by step.
Think of it as an agency team in a box.
Rob Walling
MicroConf
Stop guessing
Tired of wasting
budget and time
in Paid Ads?
Most SaaS teams either burn cash on messy search accounts or throw spaghetti at Meta creative and audiences. We give you the lean path to a clean setup and the weekly system to keep improving.
the pains
- Messy campaign structures that leak spend
- Weak tracking → no idea what’s actually working
- Guessing audiences + creative angles every week
- Agencies that cost more than your ad budget
the Promise
- Launch a clean, conversion-tracked foundation on Google and/or Meta
- Follow weekly, bite-size optimisation tasks (no guesswork)
- Use the exact playbook proven on 100+ SaaS brands
TRUSTED BY THE BEST IN SAAS
Two stages, one system
Launch it right. Then keep it climbing.
Launch
Build it right from day one
Step-by-step guidance to build a clean Google Search or Meta full-funnel setup that avoids waste and focuses on outcomes.
manage
Compound your performance
Every Monday, get a small set of proven optimisation tasks covering both Google and Facebook/Instagram. Complete them fast; watch the gains stack up.
Launch
Build it right from day one
Step-by-step guidance to build a clean Google Search or Meta full-funnel setup that avoids waste and focuses on outcomes.
manage
Compound your performance
Every Monday, get a small set of proven optimisation tasks covering both Google and Facebook/Instagram. Complete them fast; watch the gains stack up.
Launch
Build it right from day one
Step-by-step guidance to build a clean Google Search or Meta full-funnel setup that avoids waste and focuses on outcomes.
manage
Compound your performance
Every Monday, get a small set of proven optimisation tasks. Complete them in minutes; watch the gains stack up.
Google Launch
Launch your first campaign in a weekend
A step by step journey combining educational video content and AI powered tooling that uses your brand DNA to personalise outputs – all to make each step a joyous click of a few buttons and leave you genuinely understanding Google Ads like never before.
Trusted expertise
Built by
the SaaS Growth Team
at Snowball Creations
The Snowball Creations team has managed millions in ad spend for B2B SaaS brands.
Now the same systems are available in a self serve platform without the agency price tag.
AI ADS TOOLKIT (Google + Meta)
Tools that combine your brand DNA, real ad-spend data, and AI to make every step feel like magic.
When you enter the Studio, our AI instantly creates your Brand DNA, a distilled model of what makes your company unique. It analyses your site, messaging, audience, and positioning. Then it combines that with a £2.5M SaaS ad-spend dataset and years of agency expertise to generate high-performing campaigns, keywords, creatives, RSA copy and more.
Professional, agency grade output, at the click of a button.
Build Your Brand DNA
Let the Studio instantly analyse your website, product, audience and positioning to create a complete Brand Profile that powers every tool inside the platform.
Data Driven Keyword Generation
Powered by your Brand DNA + a $3m SaaS ad spend data set and decades of professional agency knowledge, the Studio generates high intent keyword clusters that avoid waste and focus on buyers, not browsers.
AI WRITTEN RSAs THAT ACTUALLY CONVERT
The toolkit produces complete RSA variations: headlines, descriptions, CTAs, written specifically for B2B SaaS and aligned to professional ads agency best practice.
Turn Search Data Into Decisions
Upload real search term reports and get structured insight. Spot waste, find expansion opportunities, and see exactly where budget should shift.
Data Driven Facebook Prospecting & Remarketing Audiences
Generate structured cold audiences and a smart warm retargeting stack based on your actual traffic, engagement and email list size. No random interest stacking. No bloated targeting. Just clean structure designed for scale.
Generate Pro Ads Agency Quality Facebook Ad Copy
Create structured ad copy using proven frameworks like PAS, AIDA and Before/After. Primary text, headline, description and CTA — all within Meta’s character limits and fully editable.
Plan Scroll Stopping Creative Concepts With Storyboards
Generate structured creative briefs using an ever growing list of proven SaaS visual frameworks. Each concept includes a clear storyboard and production instructions so your designer (or you) knows exactly what to build.
Assemble a Complete Facebook Campaign Structure
Combine your saved Facebook audiences, copy and creatives into a full funnel campaign plan with intelligent budget allocation. See exactly how many ad sets and ads to run and what each ad will cost per day before you launch.
What founders say
Real wins, faster
“We built a clean Google Ads account in two weeks and cut our CPA by 43%.”
Jamie SaaS Founder
“It’s like having an agency strategist in the app. Clear tasks, consistent gains.”
Priya Growth Lead
“The Monday levers keep us honest. Small steps, big momentum.”
Alex Co founder
Simple pricing
Everything you need to launch and grow
FREE
Free starter.
Limited access.
£0
for ever
- Partial access to Google Launch
- Partial access to Facebook Launch
- Partial access to Google Manage
- Limited access to all 8 AI Ads Tools (Google + Facebook)
SOLO
Pure software.
No hand holding.
per month
- Full access to Google Launch
- Full access to Facebook Launch
- Full access to Google Manage
- Full access to all 8 AI Ads Tools (Google + Facebook)
- Email support
- 5% off Snowball Studios creative production
MOST POPULAR
Guided
Confidence without commitment.
per month
- Everything in Solo
- Direct WhatsApp access (48h response)
- Monthly live group Strategy Q&A with a Snowball Creations SaaS Ads Manager
- 10% off Snowball Studios creative production
Group
Weekly access to
expert thinking.
per month
- Everything in Guided
- Direct WhatsApp access (24h response)
- Weekly live group Strategy Q&A with a Snowball Creations SaaS Ads Manager
- 15% off Snowball Studios creative production
VIP
Hands-on support without
an agency retainer.
per month
- Everything in Group
- VIP Direct WhatsApp access (4h response)
- Monthly private 1:1 strategy call
- Monthly human account audit by the Snowball Creations team
- Monthly Performance Scorecard reporting
- 20% off Snowball Studios creative production
Launch + Manage
£99/month
- Full Launch walkthrough (build it right, fast)
- Weekly list of optimisations to compound growth
- Access to all tools, videos, and updates
- 'deep dives' and advanced modules for scaling
The "Success or It’s Free" Double Guarantee
We don’t just want your business; we want your success. That’s why we offer a two-tier safety net:
1. 30-Day “No Questions” Guarantee: If the platform isn’t for you, get a full refund within your first month.
2. 12-Month Profitability Guarantee: We are so confident in our framework that if you aren’t profitable within a year, we will refund every penny of your software costs.
The Rules of Engagement:
- Launch: Deploy your campaigns via ‘Google Launch.’ or ‘Facebook Launch’.
- Execute: Pull at least 3 of your weekly AI-assigned levers.
- Track: Maintain verified conversion tracking (so we can celebrate your wins together).
If you do the work and the math doesn’t add up, you don’t pay. Period.
DISCOUNT CODES
To celebrate the launch of the SaaS Ads Studio, in 2025, we’re offering a limited number of launch discount codes to get all the value for a fraction of the price:
70% off – code: Snowball70 (Run out)
60% off – Code: Snowball60 (Run out)50% off – code: Snowball50 (Run out)
40% off – Code: Snowball40
30% off – Code: Snowball30
20% off – Code: Snowball20