Think of it as an agency team in a box.
Rob Walling
MicroConf
Stop guessing
Tired of wasting
budget and time
in Google Ads?
Most SaaS teams either burn cash on broad setups or stall while they wait for an agency. We give you the lean path to profitable search and keep you improving every week.
the pains
- Messy, broad campaigns that leak spend
- Confusing dashboards, no clear next move
- Agencies that cost more than your ad budget
the Promise
- Launch a clean, conversion tracked account in days
- Weekly, bite size optimisation tasks, no guess work
- The exact playbook proven on 100+ SaaS brands
Two stages, one system
Launch it right. Then keep it climbing.
Launch
Build it right from day one
Step by step guidance to create a tight, search first account that avoids waste and focuses on buying intent.
manage
Compound your performance
Every Monday, get a small set of proven optimisation tasks. Complete them in minutes; watch the gains stack up.
Launch
Build it right from day one
Step by step guidance to create a tight, search first account that avoids waste and focuses on buying intent.
manage
Compound your performance
Every Monday, get a small set of proven optimisation tasks. Complete them in minutes; watch the gains stack up.
Launch
Build it right from day one
Step by step guidance to create a tight, search first account that avoids waste and focuses on buying intent.
manage
Compound your performance
Every Monday, get a small set of proven optimisation tasks. Complete them in minutes; watch the gains stack up.
Launch
Launch your first campaign in a weekend
A step by step journey combining educational video content and AI powered tooling that uses your brand DNA to personalise outputs – all to make each step a joyous click of a few buttons and leave you genuinely understanding Google Ads like never before.
Trusted expertise
Built by
the SaaS Growth Team
at Snowball Creations
The Snowball Creations team has managed millions in ad spend for B2B SaaS brands.
Now the same systems are available in a self serve platform without the agency price tag.
AI ADS TOOLKIT
Tools that combine your brand DNA, real ad-spend data, and AI to make every step feel like magic.
When you enter the Studio, our AI instantly creates your Brand DNA, a distilled model of what makes your company unique. It analyses your site, messaging, audience, and positioning. Then it combines that with a £2.5M SaaS ad-spend dataset and years of agency expertise to generate high-performing campaigns, keywords, creatives, RSA copy and more.
Professional, agency grade output, at the click of a button.
Build Your Brand DNA
Let the Studio instantly analyse your website, product, audience and positioning to create a complete Brand Profile that powers every tool inside the platform.
Data Driven Keyword Generation
Powered by your Brand DNA + a $3m SaaS ad spend data set and decades of professional agency knowledge, the Studio generates high intent keyword clusters that avoid waste and focus on buyers, not browsers.
AI WRITTEN RSAs THAT ACTUALLY CONVERT
The toolkit produces complete RSA variations: headlines, descriptions, CTAs, written specifically for B2B SaaS and aligned to professional ads agency best practice.
Generate On Brand Image Assets
Create polished, ready-to-upload image assets using your brand colours, audience insights, and SaaS-specific messaging, no designer required.
What founders say
Real wins, faster
“We built a clean Google Ads account in two weeks and cut our CPA by 43%.”
Jamie SaaS Founder
“It’s like having an agency strategist in the app. Clear tasks, consistent gains.”
Priya Growth Lead
“The Monday levers keep us honest. Small steps, big momentum.”
Alex Co founder
Simple pricing
Everything you need to launch and grow
SOLO
Pure software.
No hand holding.
per month
- Full access to Google Launch
- Full access to Google Manage
- Full access to all 6 AI Ads Tools (Keyword Generator, RSA Writer, Search Term Analyser & more)
- Email support
- 5% off Snowball Studios creative production
MOST POPULAR
Guided
Confidence without commitment.
per month
- Everything in Solo
- Direct WhatsApp access (48h response)
- Monthly live group Strategy Q&A with a Snowball Creations SaaS Ads Manager
- 10% off Snowball Studios creative production
Group
Weekly access to
expert thinking.
per month
- Everything in Guided
- Direct WhatsApp access (24h response)
- Weekly live group Strategy Q&A with a Snowball Creations SaaS Ads Manager
- 15% off Snowball Studios creative production
VIP
Hands-on support without
an agency retainer.
per month
- Everything in Group
- VIP Direct WhatsApp access (4h response)
- Monthly private 1:1 strategy call
- Monthly human account audit by the Snowball Creations team
- Monthly Performance Scorecard reporting
- 20% off Snowball Studios creative production
Launch + Manage
£99/month
- Full Launch walkthrough (build it right, fast)
- Weekly list of optimisations to compound growth
- Access to all tools, videos, and updates
- 'deep dives' and advanced modules for scaling
30 day money back guarantee if you’re not delighted.
DISCOUNT CODES
To celebrate the launch of the SaaS Ads Studio, in 2025, we’re offering a limited number of launch discount codes to get all the value for a fraction of the price:
70% off – code: Snowball70 (Run out)
60% off – Code: Snowball60 (Run out)
50% off – code: Snowball50
40% off – Code: Snowball40
30% off – Code: Snowball30
20% off – Code: Snowball20